WHY UTSUNOMIYA

Utsunomiya has a rich history. It prospered as a town fronting the Futarayama Shrine during the Heian Period (794-1185). In the Edo Period (1603-1868), it was the castle town for Utsunomiya Castle. Today, it is a transportation hub accessible via the Tohoku Shinkansen, Tohoku Expressway, and the Kita-Kanto Expressway. Utsunomiya is also the largest city in the northern Kanto region, with a population of 500,000. Given its accessibility, the city boasts one of the largest industrial parks in Japan. Visitors can have extraordinary experiences, such as a reception party with a wonderful view of the Oya Stone or dining within a vast bamboo forest.

POINT1

Excellent
Accessibility

By Shinkansen
(Bullet Train)Shortest Route

From
Tokyo Station
48min

From
Sendai Station
65min

Utsunomiya is easily accessible from Tokyo. Since the city is located in central Tochigi Prefecture, it provides convenient access to popular tourist destinations such as the World Heritage site of Nikko and the highland resort of Nasu.

POINT2

A Strong Support
System

  • Subsidies to Support
    the Hosting of
    International Conventions

    Up to
    5million yen

  • Subsidies to Host
    Domestic Conventions

    Up to
    3million yen

There are also subsidies for bus services and excursions.Utsunomiya offers a one-stop support service for hosting conventions.

POINT3

A Leading
Industrial
City

There are seven inland industrial complexes located in Utsunomiya, including Kiyohara Industrial Park, one of the largest parks in Japan. This area also has a high concentration of companies with technological capabilities and brand power.

Amount of
Added Value

1,332billion yen

The second-largest
major urban area
From the 2016 Economic Census of Japan

Utsunomiya is a well-balanced industrial city in business, industry, and agriculture, offering opportunities for academic research, business matching, and innovation.

Facilities for MICE Events

In Utsunomiya, there are many facilities suitable for holding various size of MICE events, such as Light Cube Utsunomiya which has opened in 2022. We respond to a wide range of needs including academic conferences, corporate conferences, exhibitions, and various events.

View All Facilities

Pre/Post Convention Activities

Before or after the conference, a variety of events are held to promote interaction among participants.
Utsunomiya also has many spots for social gatherings.

PLAN1

Technical Visit
(Touring industrial facilities)

Utsunomiya has a high concentration of companies with a wide range of technological capabilities and brand power.

PLAN2

Dining and Parties

Beautiful bamboo forests, historic hotels, and other sophisticated venues serving fine food and a wide selection of alcoholic beverages will make your social gatherings even more memorable.

PLAN3

Experiential Tour

This is a tour to experience all that Utsunomiya has to offer, including food, spectacular views, and natural surroundings exclusive to this city.

An Abundance of Sightseeing Spots

Utsunomiya has a lot to offer MICE participants, from food, sports, to cultural events. The following is a list of recommended spots to visit in the city.

Further Information